Birch CEO Presenter at 2020 Access, Lift & Handlers Conference Fall 2020

Equipment , Equipment News , Technology

The 2020 ALH-Access, Lift & Handlers International Conference- this October drew hundreds of participants from around the world to present the latest on equipment and equipment rental business trends, safety, operations and new technologies.

Birch Owner/CEO Sarah Rothenbuhler represented the United States independent equipment industry and co-chaired the event with an impressive line up of world-renowned industry experts.

Known for its combination of grit, ingenuity and continual improvement, Birch consistently ranks in the top 100 rental firms in the nation. Watch a recording of the entire conference HERE. Find Rothenbuhler’s segment starting at 1:54:00.